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The Network Is Your Customer

The Network Is Your Customer

Rs.2,450.00 PKR
Rs.4,900.00 PKR Rs.2,450.00 PKR
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Audience: Adults

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Marketing expert David Rogers examines how digital technologies—from smartphones to social networks—connect us in frameworks that transform our relationships to business and each other. To thrive today, organizations need new strategies—strategies designed for customer networks.

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